Bigger Boat Solutions was founded on a simple belief: when organisations have the right systems, clarity and confidence, they can grow beyond what they once thought possible.
For over a decade, we have been behind the scenes of The Daily Jaws, helping to build, run, and sustain a business that shows up every single day. That journey wasn’t about quick wins or shortcuts. It was about consistency, resilience, strong operations, and learning - often the hard way - what really makes a business work over the long term.
Along the way, we developed practical skills in strategy, structure, decision-making, and execution. We learned how to turn ideas into repeatable processes, how to keep momentum during change, and how to scale without losing purpose. Most importantly, we learned that success is rarely accidental - it’s built deliberately.
Bigger Boat Solutions exists to help other businesses and organisations do the same.
We work with leaders and teams who know they’re capable of more, but need support to get there. Whether that means refining strategy, strengthening systems, or building the confidence to take the next step, our role is to help you create the “bigger boat” you need for the waters ahead.
We don’t offer theory for theory’s sake. We offer experience, perspective, and practical solutions shaped by more than ten years of doing the work, every day.
Because growth doesn’t come from standing still - and when the opportunity arrives, it helps to have a bigger boat.
Contact for more info.
the crew
A seasoned business solutions professional and media entrepreneur with over a decade of experience driving growth, innovation and meaningful engagement across technology and digital platforms.
As a member of Apple’s Business Solutions team for over 10 years, Ross played a pivotal role in helping organisations of all sizes harness technology to work smarter and scale more effectively. Known for his consultative approach, he specialises in aligning Apple’s ecosystem with real-world business needs, translating complex challenges into practical, user-focused solutions that deliver measurable impact.
Alongside his corporate career, Ross is the founder and driving force behind The Daily Jaws, a digital platform he has run for over 10 years. With it, he’s built a loyal community by consistently producing insightful, engaging content that blends commentary, storytelling and brand collaboration. All of which has delivered a deep understanding of audience connection, digital media strategy and long-term brand building.
Bringing together enterprise-level experience and entrepreneurial creativity, Ross is perfectly placed to help you bridge technology, content and community. His work is underpinned by a clear belief that successful businesses are built on strong relationships, clear communication and solutions that put people at the centre of innovation.
ross williams
A veteran project leader, event producer and business consultant with over two decades of expertise in live entertainment, hospitality and community initiatives that get people talking.
At Sony Music Masterworks, where he served as their Event Development Manager, Edward was the UK project lead for PlayStation: The Concert - a groundbreaking global arena tour.
As founder of Interabang Professional Solutions, Edward has been consulting for both start-up ventures and established global companies for nearly a decade. His unique approach combines strategic insight with practical solutions, viewing every business as a living, interconnected system, where every element - whether it’s people, processes, or technology - plays a vital role to the whole.
As Director of Coastal Events UK, he transformed the company into a multi-award-winning production powerhouse. Orchestrating performances featuring platinum-selling artists, stand-up comedy icons and renowned brands including Robert Plant, Fatboy Slim, Ministry of Sound Classical, Groove Armada, Dr John Cooper Clarke and Two Door Cinema Club to name but a few.
Edward has a dedication to fostering long-term relationships and delivering measurable results by aligning strategy, culture and operations to help organisations thrive with purpose and clarity, earning him a reputation as a trusted business advisor.